UpFront Plus: Frontier Airlines’ new seating option

Martin Romero

Frontier Airbus A320neo

Frontier Airlines has launched a new seating option, providing its customers more space and additional comforts. These seats will be located in the first two rows of their aircraft.

UpFront Plus is the name of this new product from Frontier, guaranteeing a seat by the window or aisle, extra legroom, and an empty middle seat.

This new seat will be available starting from April 10, 2024. Airline customers can upgrade reservations or purchase UpFront Plus through the mobile app or Frontier’s website.

To commemorate the launch of this new product, the airline has made a special offer for UpFront Plus seats starting at $49 per passenger, per flight segment, for travel between April 10 and April 30.

The CEO of Frontier Airlines, Barry Biffle, stated: «Many consumers prefer a seating option that provides extra space while flying. Frontier is synonymous with choice and providing consumers with the flexibility to customize their travel to suit their individual needs and preferences.»

«UpFront Plus is a great option for those seeking expanded personal space and extra comfort,» added Biffle.

UpFront Plus is the fourth seating option that Frontier offers its customers. The benefits of each cabin are as follows:

UpFront Plus

  • Blocked middle seat: more space for elbows
  • Extra legroom and greater comfort
  • Quick exit: with seats located in the first two rows of the aircraft
  • Priority boarding

Premium

  • Extra legroom and greater comfort

Preferred

  • Quick exit: with seats located toward the front of the aircraft

Standard

“With the recent introduction of our new Biz Travel For Less program, UpFront Plus seating will also provide an affordable upgrade option for those traveling on business seeking additional space,” Biffle added.

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