LifeMiles, Avianca’s frequent flyer program, has announced the update of the requirements for more members to achieve Elite status, as well as the mileage accrual scheme, according to the size of the ticket purchased.
Therefore, by the year 2022, the requirements to achieve and maintain Elite status will be reduced by up to 41%, according to the following table:
| Miles/Status | Red Plus | Silver | Gold | Diamond |
| Qualyfying miles | 6.500 | 11.500 | 23.500 | 40.000 |
| Minimum miles flown with Avianca | 5.200 | 9.200 | 18.800 | 32.000 |
Mauricio Angulo, Chief Innovation Officer of LifeMiles, commented «We want even more Avianca customers to be part of the best mileage accrual program in the region and enjoy the benefits that each Elite status offers. To achieve this we modified the qualification requirements for all levels, decreasing between 17 and 41% the miles required for each level when compared to 2019. It is now easier to achieve Elite status and maintain it.»
In addition, as of February 1, LifeMiles members will accrue miles according to the size of tickets purchased for their trip. With this new format, customers can receive up to 7 qualifying miles for each dollar spent on Avianca tickets, as follows:
- Size XS: no mileage accrual
- Size S: earns 3 qualifying miles for each dollar purchased.
- Sizes M and XL: earn 5 qualifying miles for each dollar purchased.
- Sizes L and XXL: earn 7 qualifying miles per dollar purchased.
Elite members will also earn additional non-qualifying mileage bonuses, ranging from 20% to 80%, depending on their level.
